Hi Reader,
Every now and then, I get a comment on one of my videos that makes me smile.
Someone will say something like, “Great video, I didn’t even notice the edits.”
It always makes me smile for two reasons.
First, because that’s the secret.
There are no edits.
Everything I publish, from YouTube videos to full courses, is recorded in one take. (Hence the channel name 'Take One Tech')
Second, because if I were editing, I’d probably cut half of it out.
The filler words, the self-corrections, the occasional “um” or backtrack.
But I don’t. Because I’ve learned that those things don’t get in the way.
In many cases, they actually help.
They make it real.
They make it human.
And that’s why I started TakeOneTech in the first place.
We’re so used to thinking that creating something meaningful has to be difficult, time-consuming, polished, and perfect.
I think that feeling gets amplified when we’re talking about paid courses. If people are going to spend money on it, shouldn’t it look like a Netflix production?
Well, maybe it could, but it certainly doesn't have to.
Because the truth is, the most valuable thing you can offer your audience, especially when teaching, is clarity, structure, and presence.
Not perfect lighting or a three-camera setup. Not flawless delivery or fancy motion graphics.
Just your ability to show up, teach well, and guide someone through a transformation.
And that’s exactly what one-take creation allows you to do.
One-take creation is not about cutting corners. It's about streamlining flow.
It’s not lazy. It’s not reckless. It’s not about doing less work, although it is by definition less work!
You still need clarity on your message, your content structure, your learning outcomes, and your delivery.
There is preparation required, but instead of spreading that effort across scripting, editing, and production tweaks, you focus on the part that matters most: communication.
Over time, you get better at flowing with your material.
You build rhythm.
You learn how to self-correct mid-sentence without freezing.
And you start to trust your voice in a way that polished editing never teaches you.
Some things only improve in real time.
One-take creation isn’t about being flawless.
You will make small mistakes. You’ll pause. You’ll rephrase something.
That’s fine.
Because what your audience is really looking for isn’t perfection.
It’s presence.
It’s clarity.
It’s confidence in the person guiding them through the material.
When you stop trying to polish everything, something surprising happens.
You start connecting more.
You sound more like yourself.
And your message lands more naturally.
This week, I’m speaking at Ecamm’s Leap Into Video event about how to build a one-take video creation workflow.
If you’re curious about what that looks like behind the scenes, or want to explore how this approach could simplify your content strategy, it’s well worth checking out. It’s free to attend, and packed with great sessions.
SPECIAL 'LEAP' OFFER
I'm offering 25% OFF all courses to attendees of LEAP so it is only right that I also offer that here to email subscribers too!
Use coupon code 'LEAP25' through May 30th to lock in your 25% DISCOUNT
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If you’re holding back, ask yourself this...
I see it all the time.
People have something powerful to share, a course idea, a digital product, a YouTube series, but it never gets published.
Not because they’re unsure of the content.
But because the production side feels too overwhelming.
If that’s you, here are a few questions worth asking:
- What’s actually stopping me from recording?
- Am I waiting until everything looks perfect?
- Could someone still get value from this even if it’s a little rough around the edges?
Sometimes the hardest part isn’t creating the content. It’s giving yourself permission to do it your way and letting it be enough.
What happens when you let it be simple?
You create.
You finish.
You ship.
And the ideas that have been sitting in your notes app or Google Drive finally start to serve the people they were meant to help.
That’s the shift.
It’s not about cutting corners.
It’s about trusting what you know is already worth sharing, and showing up with clarity instead of waiting for everything to be perfect.
Ready to simplify your process? Just reply and I’ll point you in the right direction. Talk soon, Alec
